Since late July I had been utilizing a 2nd profile - attached to The Sixth Ward - on the social networking site Instagram. Basically it's used for snapshots taken around the neighborhood and sharing ("regram") posts from other ig users. If used for the sharing of information as has been done with The Sixth Ward's ig it's very nifty.
One of the recent posts that have been somewhat newsworthy was the snapshot (seen above and embed below) I had taken of a local hotdog stand - Jim's Original. The stand is located near the 95th terminal of the CTA Red Line and is slated to close as a result of a project to significantly expand the CTA terminal. It had been the closest and easiest place for me to get a Maxwell Street polish sausage.
All the same I've been wondering what is the most effective way to use this social networking program. It probably can't be used the same way I have been able to use The Sixth Ward's Twitter and Facebook pages.
What I can count on is that it has attracted followers from a number of areas. For example both the Twitter & fb pages have attracted some major companies for example Mariano's as many people on Chicago's south side want to attract the newest grocer to this at part of the city.
My ig page has gotten followed by AMC Theatres which I threw a shout-out for that. In addition to that I have followers who include politicians on the local and state level in addition to aspiring activists and of course aspiring businessmen. Even better my ig page is being followed by the Maroon Tiger ig which is the student newspaper of my alma mater Morehouse College.
So the next question. What is the best way to truly utlize this account? Could this be one way to market the south side to any future investors especially any major companies to come to this part of town? Can it be utilized to share important information?